Webinar: How marketing has changed in the face of a global pandemic
02 Jul 2021 | by Melanie Davis
From team size and outsourcing, to new technology adoption and shifting priorities, discover how the COVID-19 pandemic impacted marketing.
In our latest webinar you’ll discover how data teams, outsourcing and marketing technology investment changed in the year of the pandemic.
Apteco Founder and MD James Alty shares the results of the Data Trends Report 2021, which surveyed data scientists, analysts, marketing communications and campaign professionals from a broad spectrum of industries and business sizes.
The webinar goes into detail about how marketing teams bore the challenges of the COVID-19 pandemic, and what changes they made to techniques and approaches. It also examines the impact on budgets and planning, and sets out the key priorities of teams for the future.
How has the pandemic changed the way you and your team approach things? Our hope is that you have been able to weather the challenges and perhaps even create new opportunities for growth and recovery.
Keep an eye out for the next Apteco webinar and in the meantime, download the Data Trends Report.
