Sequoia Insights

Sequoia is a data agency with a long track record. Our principal focus is centred on charities and membership organisations, stepping up the value they get from their data, building a deeper understanding of supporters or members, and ultimately creating a self-sustaining data-powered engagement strategy.

Sequoia builds data-informed engagement strategies helping clients to recognise the key trends in data and understand what they mean, and make recommendations about what to do next. Our experienced team will ensure you can harness the full power of the Apteco software to understand your supporters or members and optimise your marketing processes through targeted selections and automated journeys.

Example of services available:

  • Insight and analysis
  • PowerBI reporting
  • Predictive analytics
  • Forecasting
  • Data strategy
  • Campaign analysis
  • Lifetime value analysis
  • Regular giving attrition
  • Marketing mix modelling
  • Single customer view
  • Data hygiene
  • Product analysis
  • Audience review
Partner for 1 year since 2023

Lansdowne House
Bumpers Way, Bumpers Farm Industrial Estate
SN14 6NG
United Kingdom

Laura Leach

As a FastStats user since 1998 I’ve seen the product grow through a number of guises, increasing in both breadth of functionality and ease of use over time, and providing our users with the best blend of functionality and performance. A key factor to all of this though is the knowledge of a robust, reliable platform developed and supported by a group of people who really care about making it as good as it can be.

Matthew Tamea, Head of Solutions

Matthew Tamea, Head of Solutions


  • Details upon request


  • Charity
  • Membership
  • Not for profit
Apteco FastStats Base icon

Apteco FastStats Base

Accredited trainer

Apteco FastStats Base (Advanced) icon

Apteco FastStats Base (Advanced)

Accredited trainer

FastStats Modelling icon

FastStats Modelling

Accredited trainer

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Apteco Sales Professional


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FastStats Designer Administrator


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