SlideShare: Best practice marketing campaign management from Apteco

26 Jan 2021  |  by Martin Clark

Get a sneak preview of our seven steps to successful campaigns.

Knowing where to start with each new marketing campaign can be daunting. With a wealth of data at a marketer’s disposal, and a wide range of MarTech each claiming to be the silver bullet, it’s easy to overlook best practice advice that will give you the best possible results.

So let’s take a walk through seven steps of a campaign, from initial objectives and target audience through to analysis and optimisation, to create a checklist for success.

Apteco Marketing Suite™ is designed to give marketers the tools and actionable insights they need to optimise campaign performance. Apteco is far more than a technology solution; we’re here to help you become a better marketer, sharing our knowledge and expertise to enable you to do more.

Download “Seven top tips for best practice marketing campaign management”

Martin Clark

Managing Director Apteco GmbH

With more than 20 years of experience in the data, technology and marketing environment, Martin Clark is an expert in data-driven marketing. As managing director of Apteco GmbH, he is responsible for the expansion of Apteco in the DACH-area. His motivation: "Working together with our partners on a long-term basis to successfully convince customers of the Apteco Marketing Suite and lead them together to success."

Subscribe to our blog and get all the latest data analysis and campaign automation news.