Apteco Live 2025

13 Nov 2025

This year, the spotlight is back on you – our incredible Apteco community – as we roll out the red carpet for Apteco Live 2025 at the legendary BFI Southbank in London.

For one day only, join us in person at the BFI Southbank for a blockbuster event packed with exclusive previews, star performances, and behind-the-scenes insights into the future of data-driven marketing. From the opening credits to the final scene, you’ll experience:

  • Premieres of new features and software updates
  • Live panel discussions with data trailblazers
  • Award finalist showcases and audience voting
  • Themed focus sessions offering deep dives into key topics
  • A keynote performance to inspire your next big idea
  • Partner of the year announcement celebrating excellence in the Apteco community
  • And a drinks reception to wrap the day in style

Whether you're a returning fan or making your debut, this is your chance to connect, learn, and celebrate with fellow data enthusiasts in a venue made for data storytelling. Scroll down for all the latest updates 👇


Registration

Seats are limited – book your ticket and be part of Apteco Live 2025!*

When: Thursday, 13 November 2025
Time: 9.30 am to 6 pm
Where: BFI Southbank, Belvedere Road, South Bank, London SE1 8XT
(access will be through the Theatre Avenue entrance) 📍Getting there
Wear: The dress code is business casual

Registration

🎥 Keep your eyes on this event page and our social media channels for all the latest updates, as we build up to Apteco Live 2025 – a day of data, discovery, and storytelling you won’t want to miss. #AptecoLive

Please note: Apteco Live 2025 will be an in-person only event. There will be no online streaming available this year, so we encourage all delegates to join us at the BFI Southbank in London to experience the full day live. Selected sessions will be recorded and shared after the event.


🎟️ Important booking information*

To be part of Apteco Live 2025 at the BFI Southbank, booking is essential. All seats must be reserved through our official Eventbrite page, and we’re committed to making sure places are shared fairly between our valued partners and clients.

To keep things balanced, each organisation can book up to five in-person tickets. Seats will be released on a first-come, first-served basis – so when registration opens, be ready to grab your spot early!

📩 Invitations have been sent to our partners and direct customers, along with the event password and access codes to unlock registration. If you license Apteco software via a partner then please contact them for the details.

Please note: all attendees must hold a valid Apteco software licence at the time of the event (with the exception of special guests). If demand exceeds capacity, we’ll operate a waiting list to give everyone a fair shot at joining the action.


Agenda

🕤 9.30-10.00am | Opening credits

Arrival and registration
Grab a tea and coffee at the BFI Bar before the curtain rises. Then take your seats in NFT1 for the main feature.

🎥 10.00-11.15am | Main feature – Part I

Welcome to Apteco Live 2025
Software updates and new feature announcements
A look ahead: Apteco’s roadmap and vision

11.15-11.45am | Intermission

Refreshments served in the BFI Bar.

🎞️ 11.45am-1.15pm | Main feature – Part II

Finalist presentations: Best use of Apteco award 2025
Live voting
Panel discussion: Meet the stars of data excellence

🍽️ 1.15-2.15pm | Lunch break

Enjoy a relaxed buffet in the BFI Bar before heading to your chosen breakout room for the next act.

🎬 2.15-3.30pm | Focus groups

Two back-to-back sessions and four streams where you choose your own adventure:

2.15 - Session one
2.55 - Session two

3.30-3.45pm | Quick intermission

A short break to refuel before the final act.

🌟 3.45-4.45pm | The grand finale

Keynote presentation
Award announcements: Best use of Apteco and partner awards

🥂 4.45-6.00pm | Drinks reception

Celebrate with drinks and canapés in the BFI Bar.

👋 6 pm | That's a wrap

Event close – thank you for being part of our story.


Our keynote speaker - Daniel Hulme

Rethinking AI and how agents impact business and humanityApteco Live 2025 keynote speaker Daniel Hulme

Working in academia, the public and private sectors, Daniel is a globally recognised expert in Artificial Intelligence as well as its applications and the social, commercial, economic, and ethical implications. In a world where many believe access to more and more data will lead to ever better decision-making, he looks at what AI really is, as well as identifying the current and future challenges and opportunities for agentic. Daniel provides a radical new framework for thinking about AI and discusses how organisations can practically adopt these AI and agentic technologies and avoid being seduced by the hype. He argues that whilst these technologies are incredible at creating growth and streamlining operations, for companies to stay innovative they need to augment AI and agents to unlock the creative capacity of their workforce. Daniel also covers the macro impact these technologies may have on business and humanity over the coming decades.

More about Daniel...
Dr. Daniel Hulme is the CEO of Satalia, an award-winning AI company that was acquired by the world's largest marketing company in 2021, WPP, where he is now the Chief AI Officer. Amongst his many technology investments, Daniel is also Founder and CEO of the World's first commercial research organisation to understand Machine Consciousness, Conscium. With over 25 years academic experience with AI, Daniel received his Masters and Doctorate in AI at UCL. He was previously Director of UCL’s Applied AI Masters Programme, where he is now UCL’s Computer Science Entrepreneur-in-Residence. Daniel is also an Impact Board Member of St Andrew’s University Computer Science department, focused on using AI to solve business and social problems.


Focus groups

As part of your in-person experience, you’ll have the opportunity to choose one of four themed streams - each offering two insight-packed sessions. Each stream is a must see - designed to expand your knowledge, spark new ideas, and inspire fresh thinking.

✍️The Scriptwriters stream: Getting your data into Apteco
Connecting data at speed with FastStats Designer and the Apteco CDP with Tim Heron and Andy Chislett

Reel 1: Performing to the max
Reel 2: Behind the scenes with the Apteco CDP

🎞️ The Editors stream: Understanding patterns and behaviour in FastStats
Learn about powerful analytical techniques to create your insight with Chris Roe and Ray Kirk

Reel 1: A deep dive into pattern matching in FastStats
Reel 2: Automating insight: the next generation of behavioural modelling going into Orbit

🎬 The Directors stream:  Turning Insight into ‘ACTION’
Follow the journey from the receipt of the Strategic Business Goal all the way through internal planning to campaign execution with Liz Walker
Reel 1: Elevate your narratives with dashboards
Reel 2: Levitate above the marketing noise with personalised campaigning

🎥The Producers stream: Turn charity donors into committed givers and report your impact
From one-time to lifetime: data-driven strategies for monthly donor conversion & impact reporting with Matt Such and Kyle Keith
Discover how charities can transform giving season donors into reliable monthly supporters with committed giving, while proving and reporting impact in real time. This session combines two powerful strategies that drive sustainable income growth and donor trust. 


If you have any questions about Apteco Live then please contact events@apteco.com