Once upon a donor: Storytelling through data

Apteco is proud to support Once upon a donor: Storytelling through data, a not-for-profit conference hosted by Salocin Group, one of our premium partners.

The event brings together charity fundraising, marketing and data professionals to explore how storytelling through data can deepen donor relationships and drive greater impact. Sessions cover supporter journeys, attribution and the role of brand to help charities make a real difference.

Apteco lunch and learn session

Join the lunch and learn session with James Alty, Managing Director at Apteco, and Nick Cook, Head of Business Applications – Apteco, at Salocin Group

The story hidden in the data
This session explores how donor data reveals the human stories behind behaviour, showing who donors are and who they might become, and why personalisation is simply disciplined storytelling powered by insight.