Apteco’s annual award is to celebrate the effective use of the Apteco Marketing Suite™ to drive marketing activities, improve the customer experience and to reward those who have delivered measurable benefits to their organisation as a result. This year’s finalists are:
Ageas Insurance | R-cubed
Protyre | Purple Agency
Petplan | TAP London
Nisbets | Qbase
All delegates at the Apteco Live 2019 annual user group conference will be given the opportunity to vote for their favourite entry following an informal networking session and short presentations from each of the finalists.
The final score will be an equal combination of the Apteco judge's points and delegate voting. The entry with the highest total score will win and the winning entry will be announced at the end of the conference on Friday 22 November at RIBA, London.
When selecting this year’s finalists the Apteco judges were looking for the following:
- Effective and skilful use of the Apteco Marketing Suite™
- Creative application of the software to meet business and marketing objectives
- Details of how a marketing strategy was conceived or developed utilising the Apteco Marketing Suite™
- Measurable improvements to the customer experience
- Contribution to commercial success through ROI, campaign performance and improved marketing processes
Apteco would like to wish all of this year’s finalists the best of luck!