One place to create audience lists, visualise your data, and activate and optimise high-performance marketing campaigns
Thanks for your interest in a free Demonstration data trial of the Apteco software. Let’s get you started connecting people and channels, analysing data, targeting your audiences, and managing campaigns – all on one intuitive platform.
If you still need to sign up then please complete the form to get started with your free trial of Apteco Orbit.
Watch the videos below for tips and advice on creating and sharing your dashboards, audiences and insights.
Look out for an email from Apteco Orbit with your link and password. Please check spam folders for emails from firstname.lastname@example.org and add to your allowed senders list.
Watch the videos below to help you get started
Analyse, target, campaign and connect with Apteco Orbit
Apteco MD, James Alty takes you through a demo of the Apteco Orbit platform. Discover how our leading software platform brings analytics, visualisation and customer segmentation to your fingertips. Create insightful dashboards, build and refine targeted audience selections, monitor your campaigns and share your data stories, all in one beautiful and easy-to-use workspace.
For more detailed demonstrations on the tools available in the Orbit platform, watch the videos below. All under 8 minutes, these quick how to videos, will show you step-by-step how to use the powerful functionality available within Apteco Orbit.
Step 1 | Discover the power of dashboards
Discover how easy it is to create and filter your dashboards, to create audiences and add logos and themes to design beautifully branded dashboards.
Step 2 | Navigate audience selections
Get practical tips on how to segment your customer data to refine and build the perfect list for your next campaign.
Step 3 | Delve into campaigns
Discover how to monitor campaign activity and analyse costs to determine campaign performance and report your successes.
The dataset explained...
The sample marketing database we've made available for your free trial is based on 1.1 million customers of a fictitious holiday company and the 2.1 million holidays they've booked. The data variables available in the system consist of geodemographic attributes of the customer such as postcode and occupation, bookings data including booking date, value and product, and web visits data such as time, duration and original source.
Although this data might not exactly match your business sector, the general structure of customer records with potentially many transactional records is a common one within marketing data. Apteco supports much more complex hierarchies, but all the core functions of our software can be demonstrated with this data set. The data has been generated from a random data source, but is otherwise realistic, with most standard data types represented.
Need some more tips - watch our training 'mini' video series
Our training team has put together a series of short 'mini' videos to help you explore the Apteco Orbit online platform. You can also visit our Help Hub for more guidance.