Apteco Orbit’s new email broadcasting functionality
Apteco has taken a first step towards developing a comprehensive campaigning solution in the Apteco Orbit platform, starting with the ability to upload only or upload and broadcast an audience via one of the many email service providers (ESPs) that Apteco PeopleStage already integrates with.
Apteco Orbit users who license any of our campaigning bundles can now easily create targeted audience selections, which can be exported and broadcast via their chosen ESP. Orbit will then automatically record the communication history for their campaigns, and draw the campaign in their PeopleStage instance in an Area called Apteco Orbit.
Those without a campaigning bundle can still benefit from the integration, with the ability to upload to an ESP, however the communication history is not recorded.
Watch our video to see a quick demo of the new campaigning functionality in Apteco Orbit.
Export audiences directly to your ESP
Within the Apteco Orbit platform, users can now create a target audience and then export directly to their chosen ESP.
Easily monitor the status of your campaigns from Orbit
The new campaign monitoring functionality allows users to simply monitor the status and progress of their campaigns within the Orbit platform.
Broadcast email campaigns from the Orbit platform
Licensed PeopleStage users can now select any ESP that has been set up in the PeopleStage Channel Editor and conveniently run email campaigns directly from Orbit.
Conveniently access your campaigns 24/7 from any smart device
Users can log into Apteco Orbit on a mobile, desktop or tablet device to ensure that their campaigns are running as planned.
Simply create email campaigns - without diagrams or wizards
Campaigns created in Orbit are automatically drawn in the PeopleStage instance in an Area called Apteco Orbit, so there is no need for users to draw diagrams or use a wizard.
Export data with confidence using the Orbit Check panel
Users can confidently export their data after checking it, using the visualisations in the Orbit Check panel.
Email broadcasting system requirements
This release of the email broadcasting integration in Apteco Orbit requires the following prerequisites:
You must be using the Apteco Q1 2021 version
You will need to be an existing PeopleStage user to configure Email Channels in PeopleStage to use in Orbit and to manage the Apteco Orbit Area in PeopleStage